Get in touch: info@ga4u.co.uk

Uncover Issues. Improve Accuracy. Get More from GA4.

Thorough GA4 audits to uncover issues, improve data quality, and give you confidence in every marketing decision.

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Google Analytics Audits for Clearer, Smarter & More Accurate Data

Even small issues in your GA4 setup can lead to misleading reports and poor marketing decisions. Our audits uncover the hidden gaps, misfires, and misconfigurations that undermine your data quality and performance.

Whether you’re troubleshooting a specific problem or reviewing your entire setup, we dig deep into your property structure, events, conversions, integrations, and compliance. You’ll walk away with clear, actionable insights to restore trust in your data and drive smarter decisions.

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Accurately track website visitors

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Get improved data insights

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Make informed marketing decisions

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Optimise marketing campaigns

GA4 setup

Analytics Health Check

We begin with a comprehensive review of your GA4 property—assessing key configurations, data streams, and tracking integrity. This baseline audit identifies gaps, misconfigurations, and areas for optimisation across your entire setup.

GA4 events setup

Event & Conversion Accuracy

Are your events firing correctly? Are you tracking what truly matters? We audit your event setup, check tagging logic, validate conversion tracking, and ensure key interactions are measured with precision.

GA4 conversions

Data Quality & Reliability

Good decisions depend on trustworthy data. We examine your property for data anomalies, duplication, missing hits, or spam referrals—highlighting any inconsistencies that could skew your reports or attribution.

audience configuration

Account Governance & Access Review

We assess how your analytics account is managed, reviewing user permissions, property structure, and access controls. Clear governance helps ensure data integrity and team accountability.

GA4 integration

Audience & Segmentation Review

We evaluate your audience configurations to ensure they’re meaningful, useful, and aligned with your marketing strategy. Poorly defined or unused audiences are flagged with suggestions for improvement.

v2 compliance

Consent Mode & Privacy Compliance

We review your Consent Mode v2 implementation (if applicable) to ensure it correctly reflects user choices, integrates with your CMP, and supports accurate, consent-aware tracking in line with regulations.

data analysis

Integration Checkup

We audit connections between GA4 and platforms like Google Ads, Search Console, and BigQuery. Misconfigured or missing integrations can lead to lost insights and poor campaign optimisation.

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Actionable Audit Report

You’ll receive a clear, prioritised audit report with tangible recommendations. Whether you implement changes yourself or with our help, you’ll have a roadmap to improve data quality and analytics performance.

Explore Our GA4 Services

From configuration to audits and bespoke training, our GA4 services are designed to give you complete clarity, control, and confidence in your analytics setup and performance tracking.

  • Google Analytics Configuration

    Many GA4 implementations are misconfigured resulting in inaccurate data that can negatively impact marketing campaigns. We configure your GA4 account correctly from the ground up, giving you confidence that your data is accurate, actionable, and aligned with your business goals.

    GA4 Configuration

  • Google Analytics Audits

    Our comprehensive GA4 audits uncover configuration issues, data gaps, and reporting blind spots that could be impacting your marketing decisions. We provide clear, actionable recommendations to optimise your Google Analytics setup ensuring your data is clean, compliant, and fully aligned with your objectives.

    GA4 Audits

  • Google Analytics Training

    Our bespoke GA4 training is tailored to your business, whether you’re starting fresh or need to deepen your team’s understanding. We break down complex features into practical use cases so you gain the knowledge to confidently analyse performance, build reports, and make smarter data-driven decisions.

    GA4 Training

Our Clients

200

200+ GA4 Installations

100

£100m+ Incremental Revenue

250

250+ GTM Installations

300

300+ People Trained

Get Started Today

Contact Us

Get in touch via phone or email to discuss your analytics goals and challenges.

Free Consultation

We offer a no-obligation consultation to assess your setup and identify where we can help.

Bespoke Proposal

Receive a clear, customised proposal outlining our recommended approach and pricing.

Kickoff & Delivery

Once approved, we get to work—delivering expert support with clear timelines and measurable outcomes.

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    Connect with us

    info@ga4u.co.uk